Wednesday 22 July 2009

Wereldwinkels (WorldStores Netherlands) want to be climate neutral, sustainability and responsable retailing


By the end of the year the Wereldwinkel want to have hundred of their four hundred stores to be climate neutral. This announed the organization of Dutch Wereldwinkels at the World Fair Trade Day.

At the Fair Trade Day with a lot of different activities the attention is focused on honest retailing. The The European Worldshops do this with the campaign “Fairtrade, the right climate”. They explain the relationship between the climate and fairtrade. The formula of Wereldwinkels is 40 years old in The Netherlands, with now a total 400 stores in The Netherlands. 100 of these stores will start with climate neutral measurements, reducing the level of energy and use green electricity.

The aim of a Wereldwinkel is to sell as many products as possible. High turn-overs mean higher turn-overs for the producers. Some other aims of this formula is:
- Improve the life quality and welfare of the producers
- Possibilities to development for the producers
- Consumers education on the effect and the advantages of fair-trade

www.wereldwinkels.nl

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